Website Copywriting Services
Freelance website copywriter helping service-based businesses turn visitors into enquiries
IS YOUR WEBSITE NOT CONVERTING INTO ENQUIRIES?
LET’S GET THAT SORTED
SEO and ads can get people to your website. But once they land, something has to convince them to get in touch.
I write clear, compelling website copy that turns more of those visitors into real enquiries. With me, your text becomes your very best salesperson, working 24/7.
“Ben has been a pleasure to work with. From the first call, he understood our project, priorities, needs and values. He delivered excellent copy for our new website in the tight timeframe the project required.
We hardly had to offer feedback after the first drafts. He was always friendly and easy-going. I would recommend his copywriting services for your website.”
Marta, Adria Solutions
Is Your Website Copy Not Doing Your Business Justice?
Most business owners and small teams haven’t got time to sit down and really think about the words on their website.
Back in the day, they’d right something quickly and get it live. Now they turn to AI.
AI makes it easy for anyone to churn out website copy in seconds. Very handy, sure. But the result is that every business is starting to sound exactly the same - same phrasing, same waffle, lots of words that aren’t really saying anything.
There’s no personality. No YOU!
The copy comes out sounding generic and doesn't lead the client to do anything. So they land, have a quick look and leave. No enquiry. No call. Nothing.
“We've worked with Ben on copy for a variety of mediums - all have been excellent.
The results are brilliant, the process is smooth, the communication is second to none. Highly recommended if you're looking for a copywriting partner.”
Dan, Neighbourhood
Website Words That Work Hard For You
I write website copy that does two things:
Sounds exactly like your business
Gets people to take action
I do this by getting to know your business, your customers and what makes you different.
Then comes the copywriting magic.
The words on your website become your secret salesperson working around the clock to convince readers to become your next customers. Decent, eh?
Good website copywriting isn't about sounding smart. It's about clarity and getting the right message across. Your words are there to perform a job for your business.
Whether it’s an impression-making homepage, persuasive service page, storytelling about page or trust building blogs, I’ll get your words working for you.
“Ben has been a great asset to our business. He's quickly gained a handle on the company "voice" and his copy is great.
He has gone about making tweaks to our website and SEO optimisation too. Ben is a safe set of hands and trust his output matches our requirements.”
Lewis, Medlock FRB
Businesses I’ve Helped With Website Copywriting
Why Work With Me?
There's no shortage of people who'll write you some words. There’s even the old go-to AI slop.
So why me?
Because website copy isn't just about stringing a few nice sentences together. It's about understanding your business, your customer and what actually makes someone send in an enquiry or pick up the phone.
That’s why I’m a ProCopywriters professional. In short, here’s what you get with me:
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15 years of writing and digital marketing experience. I've written for all types of businesses - from one-person local businesses, to SMEs and FTSE-listed companies. I now mainly work with small and medium sized businesses.
I know how to make words work for you. I know what gets people to take action (and if I'm not the right fit for your project, I'll tell you straight).
Read more about me.
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Don’t you think everyone sounds the same these days?
It’s because anyone can generate generic copy now and everyone’s using the same tools.
The skill is in capturing your actual voice and personality so you stand out. I take the time to understand how your business talks and who it's talking to.
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I’m not a fan of unnecessary jargon, overcomplicating things or padding out a page with waffle.
For me, simplicity brings clarity. And clear copy is copy that converts.
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You brief me, I deliver. No endless meetings or creating a plan of a plan for a plan.
I get clear on what you need upfront, then crack on. You won't need to chase me or hold my hand. I’ll give you reliable, quality work, on time and on budget.
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I'm a business owner too. I know what's at stake. It’s not about ticking a box and moving on for me, I become invested in the people I work with and actively want your business to do well.
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I've been writing online for the best part of two decades now. And I still get a kick out of taking an idea and turning it into something that sounds great and pulls in the work.
Words are powerful when they're done right. It’s my job to get them right for you.
Other Services To Help YOUR Business Grow
SEO Services
Brilliant copy is only half the job - people need to find it first. I help service-based businesses get found on Google and AI search, so the right customers land on your site in the first place.
Website Builds
Need a new website? I build simple, solid, lead-focused websites on Wordpress, Squarespace and Wix.
Clean design, strong copy and SEO built in from the start to grow your business.
FIND OUT MORE →
More Reviews From Real Businesses
“Ben was brilliant support for us, his copywriting was always delivered on time and delivered on all of our business objectives for the projects! Ben was great to work with, easy to get on with an integrated well with the team too!”
— Steven, The Fitness Group“I’ve been using Ben for SEO and other marketing help with my website for the past year and already seeing lots of success from this!
Would highly recommend!”
— Rachel, Palms Bakery“Ben was great to deal with when creating our new business website making the process really simple. He kept me in the loop throughout and was very reactive to any minor tweaks I requested.
Would highly recommend for websites and SEO services.”
— Sam, RSM Homes
“I’ve worked with a few content & SEO companies in the past and had poor results, so I was a bit sceptical going into this. But working with Ben has been a completely different experience. From the start, he took the time to understand my business and put together a clear strategy that’s already delivering great results. Communication has been excellent, with regular updates and clear explanations of what’s being done.
I’ve seen a real increase in traffic and enquiries, which I never got with other agencies. If you’re looking for an SEO company that actually delivers, I’d highly recommend Copy Bee Creative.”
— David, Lux Garden Rooms“I wish I’d start working with Ben earlier! We’re now attracting far more customers and not only that - customers that are a great fit for our business. Ben is very hands on with the work too, keeping me updated regularly on the work he’s done, and ultimately freeing me up to work on the areas of the business where I’m strongest.
I also really like that he doesn’t overcomplicate things. He’s helped us nail down the fundamentals, do the things that work and do them well.
I’d 100% recommend his services - he’s added a lot of value to our business and made my life so much easier at the same time.”
— Rob, J13 Fitness
“Ben has supported our small business in improving the SEO of our website and developing and implementing new content. He is extremely knowledgeable and pragmatic about the strategies to deploy to create the biggest impact for your business. Would highly recommend.”
— Lucy, BayNelFrequently Asked Questions on Website Copywriting
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In short, I write the words on your website so they do a job - getting your message across clearly, speaking to the right people and persuading them to take action.
That might be writing a whole website from scratch, refreshing tired copy or sharpening up pages that aren't converting. It's part writing, part strategy and part understanding your customer.
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Honest answer…not always. If you've got the time, the skill and the patience to write copy that genuinely sells, go for it. But most business owners don't. They're too close to their own business to explain it simply, too busy to do it properly or they end up sounding like everyone else.
A good copywriter saves you the time and gets you a better result. That's the value.
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It depends on the size and scope of the project, so I price per project rather than per word or per page. This way is cleaner and easier for you to weigh up.
As a rough guide, the smallest projects may start from £250. Tell me what you're after and I'll put together a clear quote.
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Where it makes sense, yes. Good website copy and good SEO go hand in hand - there's no point having brilliant words that nobody finds or great rankings for a page that doesn't convert.
First and foremost, I write for your reader, then I make sure it's working for search engines too. You can find out more on my SEO services page.
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Just a good idea of what you need and a bit about your business. The more detail the better. From there we'll have a quick chat to make sure we're a good fit, then I'll send over a quote. I keep the whole process as straightforward as possible.
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Nice and simple. First, I get to know your business, your goals and your customers. Then I research the key messages and what sets you apart.
From there I write the copy, send it over for your feedback and refine it until it's spot on. Finally you get finished copy that's ready to go live.
Ready for website copy that works for you around the clock?
Get in touch today ↴
I’m here at your service for all your website copywriting and SEO services Manchester needs.
Copy Bee Creative’s registered business address is 89 Chorley Road, Salford, Manchester, M27 4AA.
Email: ben@copybeecreative.co.uk